Brand Profile
名创优品
Global lifestyle retailer. Early-stage ESG narrative focused on sustainable sourcing and packaging.
22
Claims Analyzed
11
High Risk Claims
1
Articles Published
Moderate
Risk Level
Miniso's supply chain ESG audit data is not publicly disclosed.
sustainability
Miniso has not established quantitative emission reduction targets across Scopes 1, 2, or 3; it only disclosed Scope 3 emissions from business travel for the first time.
carbon
Miniso has achieved an MSCI ESG Rating of AA, as reported in its 2024 ESG report.
sustainability
Miniso has not set a quantified target for sustainable product share; only an ECO label plan exists.
circularity
Miniso reports 29 SKUs with biodegradable certification, out of a total product range exceeding 10,000 SKUs.
circularity
Miniso has not submitted a commitment to the Science Based Targets initiative (SBTi).
carbon
Miniso has not set a carbon neutrality target year.
carbon
Miniso's CDP climate score is not publicly disclosed.
carbon